Evaluation Question 5

How Do You Attract/Address Your Audience? 

We used an array of ways for attracting our target audience. First of all we used  actors who where a similar age of the audience we where trying to attract as we where hoping then they would be able to relate to the characters in the film opening. Our film was primarily targeted at people aged between 16 and 24. We used teenage actors as this is often the trend in most slasher films as they a cheap to hire and are often killed of near the start of the film. We also used clothing styles to help the audience associate with the characters in our film opening and also realize that the audience could of been in the same situation.

Mis-en-scene

We also had a slight psychological feel to the film which could also attract an older secondary audience who often don't watch straight up slasher films and prefer genres like psychological thrillers which are basically slasher films marketed to an older audience.

Another way in which we attempted to attract the audience, was by keeping the killer's identity a secret until the very end of the opening. This way, we were using narrative enigma, yet we were adding hints at various bits of the opening

Conspiracy Twitter

We have also attracted our target audience through sites such as twitter so we could communicate and get feedback from our rough cuts. This allows us to also follow other people in the horror business to see what they are up too or what projects they are working on. We also talked to people in the class to get feedback and keep them interested in the films development.

In order to attract our audience, we needed to produce what the audience wanted to see. So feedback was very important for us.

Feedback from twitter

Overall we got some good feed back on our coursework. This included more footage and more shot varity to keep the audience engaged. The pov shots in the opening scene worked well with the blurring and overlays. However I feel the intro scene needs to be a little longer with more exposision on how the guy gets there. Also we need to show the scene of him getting kidnapped and taken to the basement. 

Another thing we need to improve when doing our final piece is improving the mis-en-scene which we will certainly work on when it comes to the next shoot. Another comment which was brought up was the lack of a struggle to get away. It was brought up there needed to be some sort trap or moral desision in which he should have to fid away to escape instead of having the keys right above him. We also need better acting and more of a panic. We worked on improving these things in our later cuts to appeal to our audience more.